Relevant and updated information for the farmers, traders and other businesses in rural areas is not easily accessible and available in the existing rural set up. WIN will work as the platform for developing agriculture based information and other essential contents for the potential clients. WIN will go through a process of need assessment of information, content collection, field test, digitization, validation & web hosting. And this required huge investment but there is low to moderate scope of immediate return as the concept of information centers in Bangladesh is quite new and only few success stories are there. As WIN members have already worked on three RICs, WIN can play a positive role to the field of content development in Bangladesh. WIN will develop and supply relevant contents for the centers, arrange training for capacity building of center operators and also try to execute other initiatives and work as an independent institution in a profitable way.